Entry to this category is open to all FMCG retailers active in Romania and owned by companies with foreign capital, by completing the Self-nomination form available online.

Also, the suppliers of consumer goods and services can nominate their best partners in the IKA segment (International Key Accounts), by completing the Nomination form available online.

To maximize your chances of winning, please include in the entry form as much information as possible relating to 2022.

• Financial performance
• Assortment development (including private labels)
• Customer Loyalty Campaigns
• Expansion
• In-store innovations (eg new technologies implemented)
• Investment in logistics
• New retail concepts
• Campaigns to promote the network
• Training for employees

- Muntenia
- Transilvania
- Moldova

The registration for this category is open to all active FMCG retailers in Romania that are owned by Romanian companies, by completing the Self-nomination form available online.

Also, the suppliers of consumer goods and services can nominate their best partners in the LKA segment (Local Key Accounts) by completing the Nomination form available online.

To maximize your chances of winning, please include in the registration form as much of the information listed below as you can, that relates to 2022:

• Financial performance
• Assortment development (including private labels)
• Customer loyalty campaigns
• Expansion
• In-store innovations (eg new technologies implemented)
• Measures taken to boost profitability
• New retail concepts
• Training for employees
• Projects for the community

The registration for this category is open to producers and distributors of consumer goods active in the Romanian retail landscape (both modern and traditional), by completing the Self-nomination form available online.

Also, retailers can nominate their best FMCG partner suppliers by completing the Nomination form available online.

To maximize your chances of winning, please include in the registration form as much of the information listed below as you can, that relates to 2022:

• Development of the product portfolio
• Financial performance in retail
• Consumer education campaigns
• Product innovations
• Category Management programs
• Investments in new production capacities
• Investments in logistics and distribution
• Transparency and sustainability in the supply chain

Entry to this category is open to FMCG manufacturers and distributors that have exclusively Romanian shareholders and are currently active in local retail, whether modern trade or traditional trade. They can enter the competition by submitting the self-nomination form available online.

Retailers can also nominate their best local suppliers by submitting the nomination form.

To maximize your chances of winning, please include in the entry form as much information as possible regarding the submitted project.

• Portfolio development
• Financial results (in retail)
• Campaigns aimed at educating the consumer
• Product innovations
• Matching portfolio to market demand
• Openness to the needs of business partners
• Investments in new production capacity

Entry to this category is open to packaged food products, retailed under the manufacturer's own brand and launched between December 1, 2021 - December 31, 2022. Manufacturers / distributors of food goods can register their new products by completing the Self-nomination form available online. In turn, retailers can also sign up new products from partner suppliers, which performed very well at the shelf in 2021, by completing the Nomination form available online.

To maximize your chances of winning, please include in the registration form as much of the information listed below as you can, that relates to 2022:

• The novelty brought to the category
• Integrated innovations (concept, production technologies, packaging, ingredients)
• Added value over competing products
• New product promotional campaign
• Total launch investment
• Sales performance in retail

Entry to this category is open to non-food consumer goods marketed in retail under the manufacturer's own brand and launched between December 1, 2021 - December 31, 2022. Manufacturers / distributors of non-food goods can register their new products by completing the Self-nomination form available online. In turn, retailers can also sign up new products from partner suppliers, which performed very well at the shelf in 2022, by completing the Nomination form available online.

To maximize your chances of winning, please include in the registration form as much of the information listed below as you can, that relates to 2022:

• The novelty brought to the category
• Integrated innovations (concept, production technologies, packaging, ingredients)
• Added value over competing products
• New product promotional campaign
• Total launch investment
• Sales performance in retail

Entry to this category is open to all types of drinks (alcoholic and non-alcoholic) marketed in retail under the manufacturer's own brand and launched between December 1, 2021 - December 31, 2022. Beverage manufacturers / distributors can register their new products by completing the Self-nomination form available online. In turn, retailers can also sign up new products from partner suppliers, which performed very well at the shelf in 2022, by completing the Nomination form available online.

To maximize your chances of winning, please include in the entry form as much information as possible relating to 2022:

• The novelty brought to the category
• Integrated innovations (concept, production technologies, packaging, ingredients)
• Added value over competing products
• New product promotional campaign
• Total launch investment
• Sales performance in retail

After a year in which own brands returned to the spotlight, Progresiv awards private label products developed by food retailers present on the local market. Whether a new range, relaunch, or the expansion of a range of products already on the market, entries are open to products that achieved outstanding performance last year and responded to changing consumer needs.

To maximize your chances of winning, we recommend that you include as much information as possible about:

• Elements of novelty brought to the category Integrated innovations (concept, ingredients, packaging, technology)
• Advantages to competing products
• The product or range's promotional campaign
• Total investment in the launch
• Sales recorded in 2022

Entry to this category is open to local entrepreneurs who have build an integrated business model, either vertically or horizontally. As such, this category is aimed at companies that include both a production or import business, as well as a retail component (by developing a store network) or a distribution one, by completing the Self-nomination form available online.

To maximize your chances of winning, please include in the registration form as much of the information listed below as you can, that relates to 2022:

• Recent business investments
• Financial performance in 2021
• Profitability by business units
• Share of own network of stores in total sales
• Business development potential on the existing model

Entry to this category is open to donation and sponsorship campaigns carried out by players from the retail and FMCG market along with NGOs / initiative groups that are contributing to achieving one / more of the sustainability goals announced by the United Nations for the 2030 agenda.

We do not accept marketing sponsorship campaigns.

To maximize your chances of winning, please include in the registration form as much of the information listed below as you can, that relates to 2022:

• Campaign description
• Sustainable development targets the campaign helped reach
• Motivation for choosing the campaign objective
• Results obtained vs. set targets
• Size of investment

Entry to this category is open to business & management initiatives in retail & FMCG that have generated a demonstrable positive impact or have reduced the negative impact from the interaction of the company with its stakeholders: customers, end consumers, suppliers, employees, authorities, NGOs, or the environment.

Examples of eligible projects (the list is not all-encompassing!):

- Measures taken to reduce the impact of the company's activities on the environment (energy / water efficiency, reduction of greenhouse gas emissions, etc.)

- Responsible / healthier product launches or recyclable packaging initiatives - Projects that support agriculture / local production

- Pro-diversity initiatives that offer equal opportunities to people

- The creation of good practice guidelines for industry

- Projects for the professional / personal development of the employees

To maximize your chances of winning, please include in the entry form as much information as possible regarding the submitted project.

• Project description
• Investments involved
• Improved sustainability indicators following implementation
• Changes in business practices following implementation
• Long-term project development potential

Whether it's the relaunch, the development of a brand, or simply a new commercial or marketing approach, this award acknowledges the retail & FMCG brands that manage to answer new market trends, as well as consumers' changing needs.

Entry to this category is open to all FMCG manufacturers and retailers active on the local market by submitting the self-nomination form available online.

To maximize your chances of winning, please include in the registration form as much of the information listed below as you can, that relates to 2022:

• Brand overview
• Brand development strategy for the previous 12 months
• Investments in brand consolidation
• Brand campaigns for the previous 12 months
• Originality in brand approach
• Sustainability

Entry to this category is open to managers or entrepreneurs who have made a significant contribution to the development of successful businesses in the retail & FMCG market in 2022, leaders recognized by the people in their organizations and by the local business community. The registration is made exclusively online by completing the Nomination form. Managers who have won the Progresiv Awards trophy in this category in any of the previous 3 editions, will be automatically removed from the list of entries in the competition.

To maximize the chances of winning in this category, please include in the registration form as much information as possible regarding the nominated person.

• Proven leadership skills within the organization
• Relationship with business partners
• Contribution to business development in 2022
• Business vision
• Involvement in professional associations and sustained lobby & advocacy activities