2017 EDITION

The Progresiv Awards 2017 competition has announced the winners of the Progresiv Awards Gala held at the Sinaia Casino, on the evening of March 16.

The only company to take home two trophies was Coca-Cola HBC, which won the most votes in the ”Best FMCG Supplier” and ”Best New Product”categories.

Mega Image won for the second consecutive year the ”Best Retailer” trophy, while Lidl Green Store has been awarded for ”Best New Retail Concept” and Kaufland was the winner in the ”Best In-Store Project” category with its Fresh Corner concept.

In the ”Best start-up in Retail & FMCG” category, the most votes went to Realfoods.ro and Aquila Group was awarded the trophy for ”Best Services Provider in Retail”. In the ”Best CSR Project in retail and FMCG” category, the trophy went to the project carried out by the Romanian Brewers Association - ”Cedeaza volanul cand bei”.

After a close race in the ”Outstanding Leadership” category, the Progresiv Awards trophy winner was Irina Mandoiu, Albalact.

BEST RETAILER

44%Mega Image

20%Kaufland

14%Annabella

12%Lidl Romania

10%Profi

BEST FMCG SUPPLIER

27%Coca-Cola HBC Romania

24%PepsiCo Romania

20%Unilever

20%Heineken

9%Danone Romania

BEST NEW RETAIL CONCEPT

29%Lidl Green Store

25%Bunataturi Romanesti (Cooperativa Alba-Iulia)

21%Fresh Corner (MOL Romania)

20%Selgros Compact

5%Bertis Gold

BEST NEW PRODUCT

37%Coca-Cola Lime

30%Zuzu Stors

15%Sloop Fruli – fruit juice for children

10%Spornic Premium – sunflower oil 100% High Oleic

7%Margaritar Sweet & Fit – sweetener based on steviol with oligofructose

BEST IN-STORE PROJECT

31%Fresh Corner - Kaufland

19%"Trade Program 2016" for independent retailers – Farmec

19%"Sandwich Fest" campaign - Hochland

15%"12/12 campaign", "We support a healthy development of Romania " - Pronto Express

15%Remodeling the area of bulks from Auchan Titan (HL Display partner)

OUTSTANDING LEADERSHIP

29%Irina Mandoiu, Commercial Director Albalact

25%Radu Timis, President Cris-Tim

20%Andreea Mihai, Marketing & Communication Director, PR & Solidarity, Commercial Dynamics & Pricing Carrefour Romania

14%Adrian Pascu, General Director Danone Romania, Bulgaria, Moldova and Adriatic Countries

13%Grigore Horoi, President Agricola Group

BEST START-UP IN RETAIL&FMCG

35%Realfoods.ro - online food store directly from small producers, the initiator of the UCook cooking concept

21%Profructta - natural juice producer

15%Brewtiful - shop-in-shop "Turnkey Café"

15%Bringo - application that offers the "personal shopper" service

14%VanFruct - juice bar

BEST SERVICES PROVIDER IN RETAIL

30%Aquila Group

28%Whiteland Sales and Marketing

18%FM Logistic

16%HL Display

7%Imersia Multichannel Agency

BEST CSR PROJECT IN RETAIL & FMCG

50%Cancel driving when you drink campaign - The Romanian Brewers Association

16%Together with you, Profi saves destinies campaign – Profi

13%Bread and Tomorrow project - Lidl Romania & World Vision Association

13%Smile Romania campaign - GSK Consumer Healthcare

9%A Chance For Your FamilySocio-economic project – Danone